Rajeev Bagga — Portfolio

A builder across two worlds: I design the AI-driven lead and marketing engines that fill a pipeline, and I build brands from scratch — and I bring two decades of hands-on operations and ownership leadership, including hotel General Manager roles, behind it.

AI Lead Generation & Marketing Automation

Prospecting · enrichment · qualification · multi-touch email sequences · CRM & pipeline tracking.

Sandhills Convention Center

Lead Enrichment & Outreach Campaign Trackers

Built a tiered CRM, prospect enrichment (Clay, Apollo), and an automated multi-touch email sequence with open-tracking and auto-computed next steps — turning a cold list into live, qualified sales leads.

63% open rate on the first send wave (well above the B2B benchmark). Also built the venue website, rate card, and branded email system.

ClayApolloLushaHunterClaude + MCP

sandhillsconventioncenter.com →

Etherius AI — AI SDR startup

Agentic AI Outbound Engine

Supervised and refined the email sequences and task / lead trackers for an AI SDR product, tightening the outreach flow and the data behind it (Claude, Clay, Apollo).

AI SDRLead generationAgentic AILead qualification

etheriusai.co →

Brand Building & Content

Positioning, identity, copywriting, and the content engine behind a brand.

Outriders Co. — Founder & Brand Strategist

Adventure-Travel Brand, Built From Scratch

Full brand identity (palette, type, circular emblem, 29-asset pack); a WordPress / Elementor site with a free-PDF lead magnet; 14 SEO blogs; and a 5,000-member community plus a YouTube channel.

Authored and published the book “Thin Air, Full Throttle,” with a foreword by round-the-world adventure motorcyclist Spencer Conway.

outridersco.com →

Pinni Please — Brand Strategist

D2C Food Brand Identity & Launch

Built a Punjabi-sweets D2C brand from zero — name, positioning (“Punjab to Pacific”), and full visual identity across six platforms — with an SEO-optimized social launch (keyword-led profiles, segmented distribution, launch content).

pinniplease.ca →

OCD – Orange Cafe & Diner · Bir Billing, India — Brand & Creative Director

Destination-Cafe Brand & Reputation

Built the brand, positioning, and full online presence for a destination cafe in the Himalayas — and managed its reputation to a 4.7 / 5.0 Google rating through consistent content and guest experience.

Instagram: @ocdbir →

Web & SEO

Sites that convert and get found.

WordPressElementorSEOGoogle Analytics (GA4)Landing pagesLead magnetsCopywriting (published author)

Designed and built the sites behind every brand above — including outridersco.com, pinniplease.ca, and the Sandhills Convention Center venue site — with SEO content and conversion-focused landing pages.

Hospitality & Operations Leadership

Two decades of running the whole operation — not just the marketing.

Hotels — Wyndham brands, USA

Hotel General Manager (×2) & F&B

General Manager of a 123-room branded hotel and a 17-person team; led a cloud PMS migration.
General Manager, Super 8 by Wyndham — raised occupancy and cleared a maintenance backlog.
Ran restaurant, sports-bar, catering and banquet operations.

Travel & Enterprise

Founder & Operator

Phaedrus Expeditions (2017–2022) — premium inbound adventure travel for British clientele; hospitality, logistics, and guest care end to end.
Two-decade manufacturing & distribution business (India) — P&L, teams, and a multi-dealer network across four states.